Google Profile Management

Optimize Your Google Business Profile

Google considers higher rankings for active businesses who:

  • publish Google Posts
  • reply to reviews
  • keep special hours updated
  • answer questions

We can manage these GBP features for you. We will learn about your services and specialties and write impactful descriptions.

We will fully optimize your profile as follows:

  • Create one GBP Page (no duplicates allowed)
  • Verify ownership
  • Fill out everything
  • Fill out applicable attributes
  • List your menu/services
  • Set hours and special hours
  • Get a 360 tour if it makes sense for you
  • Enter your address
  • List the cities you serve by name or zip code
  • List all relevant business categories, the primary category listed first, and choose only what you are, not what you do or have.
  • Use local business URLs (eg. appointments, reservations, bookings)
  • Add reservations/bookings with Google’s approved third-party vendors
  • The previous step can get you showing up in reservations by Google
  • Add photos + videos (logo, cover image, storefront, team, inside store, etc)
  • Write descriptions of your business and each service or product
  • We do not stuff keywords or links into the descriptions; it’s not part of the algorithm
  • Get a custom URL
  • Answer questions
  • Frequently use Google Posts
  • Respond to reviews, good and bad
  • Make it easy for customers to leave reviews (with a custom short link)
  • Allow customers to message you – keep that response rate up!
  • Flag inappropriate reviews if a legitimate reason (see policies)
  • Get your products seen using the product editor + product catalog
  • Hotels can add class ratings and amenities
  • Move reviews to different listings if necessary
  • Follow Google Business Profile guidelines
  • Stay on top of Google changes and updates